Creating the future of fashion and retail with low-code

• Legacy Modernization
• Low-Code Development
• Automatisation

• Transcript

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  (upbeat music)

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  <v ->Hi, my name is Jason Enzweiler,</v>

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  I’m the Director of the ISV Program for Mendix.

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  Today, we’re here to discuss

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  our OEM product for Mendix PLM for Fashion and Retail.

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  Creating the future of Fashion and Retail PLM,

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  powered by Mendix.

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  With me, I have Rene.

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  <v ->Hi, I’m Rene Tusveld</v>

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  and I’m representing CLEVR

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  <v ->So for the agenda today,</v>

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  we’re going to be going over three things.

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  We’re going to be going over the problem.

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  And the problem really is,

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  is the disruption that’s happening currently

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  in the fashion and retail industry,

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  all of the different factors and trends

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  that are happening are driving

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  tremendous change in that industry.

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  So we’re going to show you how we identify

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  what those problems are,

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  and then we’re going to show you the solution,

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  which is constructed, accelerated,

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  and powered by Mendix.

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  This solution has all the advantages of Mendix

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  with the actual, powerful application built above it.

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  So we’re anxious to show it to you.

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  And then, finally, we’re going to be showing you the value.

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  The value is going to be

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  with this changing paradigm

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  that we’re going to be showing you,

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  how this solution really helps our customer adjust to that

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  and be able to benefit,

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  and be able to get to market faster

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  for all their fashion and retail products.

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  So we’ll be going over that in the agenda,

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  and we’ll be discussing the future.

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  Okay, so in order to do this kind of transformation,

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  the secret is to focus not on fighting the old,

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  but on building the new.

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  So all of these future trends

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  and all this technology that’s occurring has

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  to be adjusted to by the industry.

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  And this solution is really made

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  for the post-COVID world of fashion.

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  It’s a world, in which, e-commerce has exploded

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  and became the primary way

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  of buying fashion and retail products.

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  It’s a world in which smaller,

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  more agile companies are fighting for market share,

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  and technology is there to support that,

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  and eliminate those barriers for them

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  to succeed and compete.

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  And it’s a world where the technology has advanced

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  to such a degree,

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  that it has really driven the industry

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  and forced them to basically adopt

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  this technology to stay competitive.

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  So in that future world,

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  we’re trying to solve the problems

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  that these trends driving the industry are describing.

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  So some of these trends are things

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  like mass personalization.

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  There’s,

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  people go online today and order

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  a set of athletic shoes.

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  On those athletic shoes,

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  they’re going to have different colors and patterns,

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  and they may have a sole and different laces,

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  that –

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  that’s been around for awhile,

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  but what’s really changing now is

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  everything else is offering personalization,

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  a one-of-a-kind experience for everyone.

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  So things like belts, purses, ties,

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  any accessory,

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  candles, any kind of home goods,

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  you can pretty much personalize them.

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  And a solution that’s going to solve the problems

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  of the future has to handle that trend.

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  Visual commerce, « Hey, see it, like it, buy it,

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  then make it. »

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  So in visual commerce,

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  people used to go to a store,

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  in a brick-and-mortar store,

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  and they would feel the tangible items.

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  Today, you have to get that same experience

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  in an e-commerce world.

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  And in order to do that,

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  it requires a massive amount of assets

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  to be able to allow you to experience the product.

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  Things like even trying it on virtually.

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  Any solution that basically has to solve these trends has

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  to solve that problem

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  and help that problem.

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  And then, finally, digital adoption.

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  There used to be a large barrier to entry

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  for designers to get into the fashion space.

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  A lot of the larger corporations

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  that deal with fashion and retail had

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  a whole bunch of infrastructure,

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  and there’s a whole bunch of manual interactions

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  that would have to occur.

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  With the new digital adoption,

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  that’s gone away,

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  and medium designers competing with large,

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  established fashion companies.

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  The technology allows them to design and sell

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  before they ever even make anything.

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  And so, this software is meant to be able

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  to accommodate those kinds of small

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  and medium designers,

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  and help them get to be that competitive

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  with the larger, more established fashion companies.

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  So, the retail vision.

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  In order to get to this future vision,

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  PLM is one aspect of it.

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  It starts with PLM,

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  that has all the product data

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  to feed all of the downwind processes

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  that are necessary,

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  all of the assets, everything that’s necessary.

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  PLM is the start of this.

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  It’s the linchpin for this,

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  but there’s a whole bunch of downwind solutions

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  that are necessary to realize

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  the vision for the future retail and PLM space.

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  We’re starting with PLM

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  and we’re releasing this OEM product,

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  but we’re going to be paying attention

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  and working on solutions for all

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  of these different areas in the future.

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  So this is our roadmap

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  and where we’re going to be going there.

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  But the overall vision is basically starting with PLM.

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  In order to help us on this journey,

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  we had to find a partner that

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  really understood this industry.

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  And not only understand the industry,

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  but they actually had great expertise with Mendix

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  and being able to build an application this sophisticated

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  to be able to solve these problems.

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  We found CLEVR.

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  And I’m going to let Rene Tusveld take this away

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  and be able to describe how they built the solution,

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  their background,

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  and show a little bit about the solution,

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  so we can give you a preview.

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  Thank you, take it away, Rene.

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  <v ->So by using Mendix, we turn experience into innovation.</v>

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  We were able to develop this product much faster

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  than you normally would expect,

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  10 times faster.

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  Also, we are able to add capabilities much faster

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  so we can have an aggressive roadmap for our product.

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  And also, we were able to implement our product

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  much easier at a customer

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  so they will have a quicker time to value

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  with our new product.

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  We can integrate with our customer ecosystem using

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  the integration capabilities of the Mendix platform.

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  So

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  we can use all the information that is

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  already available in current systems.

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  And last but not least,

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  our solution is based on the Mendix platform so can support

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  any kind of device you like.

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  So all the functionalities we have

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  in the PLM solution,

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  we can bring it to any kind of device you would like,

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  all supported by the native mobile device support

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  of the Mendix platform.

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  So now, I’m very happy that we can introduce

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  our PLM solution for retail and fashion,

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  powered by Mendix.

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  The solution is covering the whole process,

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  from ideation, line planning,

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  cost calculation, until the final product and sales.

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  We are embracing new technologies like 3D design

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  and photorealistic images.

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  And these are the requirements

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  that the modern industry expects from the product.

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  So now, we have a sneak preview of our product.

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  (upbeat rock music)

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  <v ->So I hope you enjoyed our preview.</v>

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  The future of fashion and retail is now.

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  As you saw in the solution,

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  this was made for visual commerce.

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  All of the assets that we generate

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  throughout the process are leveraging a power

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  in the e-commerce economy for our company.

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  It’s powered by Mendix,

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  has all the advantages of Mendix,

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  plus a powerful application built on top.

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  And it’s, « Start digital and stay digital. »

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  We’re going 3D from the beginning

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  all the way through manufacturing,

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  and enabling that process to happen.

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  So, as you can see,

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  this solution is built for the future,

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  and built for what the companies need today in this world.

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  So I really appreciate you attending our session.

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  If you need more information,

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  this is available now on the Mendix marketplace,

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  you can go out there and request more information on it.

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  More info can also be found

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  under the retail cloud booth,

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  and you can see Mendix PLM for fashion and retail.

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  I thank you for all your time today,

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  and I hope you enjoy your conference

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  and have a wonderful experience.

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  Thank you.